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開網店靠Facebook是否足夠?

建立Facebook專頁為實體生意開啟社交網絡的宣傳渠道,已經是每個經營者都會做的事。的確,建立Facebook專頁既方便,又免費,若有創意,簡單的圖文張貼也能做到強大的宣傳效果,更進一步,使用開發人員工具更可造到一個可直接付款的交易平台。可是,雖說港人的Facebook用量冠絕亞洲,但也難免有不用Facebook,或者需要閱讀大量產品/服務資訊的潛在客戶,再者,即使你在Facebook發放了有用的資訊,也不一定能前列於各大搜尋器的結果,因此商業網站依然有很高的存在價值。實際上,不少經營者也會自行使用內容管理系統(Content Management System),在毋須編寫電腦程式下,自行建立及管理網上營銷平台。

相關課程及活動

免費課程講座:無痛建立網上事業王國

Diploma in Designing and Developing an e-Business System (CEF 認可課程)

刊登於

Recruit 16-12-2014 (Tus Issue)

剪報

December 18, 2014

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