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使用幻燈片強化網站的Landing page

任何用作營銷/銷售平台的網站,電子營銷/設計人員都希望客戶會透過瀏覽到「到達頁面」(Landing Page,多為公司首頁)快速轉換為填寫表格、提供個人資訊、購買商品、付費訂閱或下載及繼續閱讀更多訊息等行為,因此他們都會從訪客的角度去思考其設計。例如不少網站都會在到達頁面的上方放置一個吸引的幻燈片,幻燈片循環播放,每片展示不同的特色服務/產品的概念,還可點擊連結到該服務/產品的專頁。這種幻燈片過去可使用Flash製作,而現在如要在流動裝置顯示,則需要使用CSS或相關軟件,不過若使用WordPress建站則有大量便利的插件可選擇,好像Revolution Slider及LayerSlider,就是能輕鬆強化頁面設計的佼佼者。

相關應用

刊登於

剪報

June 22, 2015

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